Jemma came to Mint Ideas having worked in the retail environment for 6 years. After completing her Bachelor of Business at Auckland University and having a 2 year stint as a Sales Representive for Rusty Surfboards, Jemma landed on Mint’s doorstep, keen for a new challenge. Jemma's specialty is strategic marketing and market research insight. Jemma excels when it comes to writing creative/strategic briefs as well as managing campaigns from start to finish. When Jemma is not driving back to her home town of Mt Maunganui, she can be found on the net shopping for clothes and her home renovation. She enjoys the outdoors and running, and has recently trained for a half marathon.